Selling to Big Companies Jill Konrath
Publisher: Kaplan Publishing
You've likely been taught that in order to win the sale, you need to listen to your prospects' needs and present compelling, effective solutions. In case you have missed it, my article – Taming Goliath: Designing for Large Companies – is now online at UXBooth in two parts: Part 1 – Taming Goliath: Selling UX to Large Companies. In this episode of The Innovative Marketer Podcast, I speak with Jill Konrath, consultant, blogger and author of the informative book Selling to Big Companies. When you sell a big corporate client, you're dealing with one individual at that company – and that may be a person who never even works out! What can you learn from a claustrophobic fighter pilot who has a major fear of heights? Best-selling author and renowned sales trainer Jill Konrath will offer a three-hour workshop for marketing and sales executives at RFID Journal LIVE! Jill has the real-world business experience that makes you take notice. Author, SNAP Selling & Selling to Big Companies. The problem with selling your product to big companies: Middle men. What does it really take to sell to big corporations? How do one gain entrance to marketing to big organizations Comment Hi Kunle, to get the attention of busy people at big companies you need to be confident. When I started reading Never Fly Solo, I wasn't expecting to learn valuable sales, leadership and life lessons.